Special FX wraps are covers which are created for Special FX like cars, buses and trucks which cover either half or the complete vehicle. Most of the wraps are made of vinyl and are a cheaper alternative to painting the Special FX every time.
GeckoWraps.com is one such site which offers vehicle wrap services amongst others for advertising purposes. With highly qualified graphic designers, they can create any logo or design the customer might require within a short time period. It uses high quality material to give a professional look, feel and quality. It uses two special types of vinyl called cast and calendered which differ in certain aspects. Cast vinyl can be stretched to the Special FX shape and is then molded to the Special FX with a clear laminate and so it can last for 1 to 5 years. Calendered vinyl retains its original shape and does not mould to the Special FX. Thus its life is comparatively shorter; from 3 months to a year. However, it is cheaper to produce and because of its short life, it can be used in temporary forms of advertising like promotions.
The company does different types of Special FX wraps for different types of vehicles. It has at least two different types of styles of Special FX wraps for box trucks; then different types of wraps for normal cars from small to large. Since the company owns the Special FX, there is no rent involved thus reducing costs. These wraps may cover the entire Special FX or only a part of it. Partial Special FX wraps allow for better visibility of the driver and passengers. It also offers fleet wraps i.e., for a company which has a fleet of Special FX. It also does specialty wrapping and custom wrappings for helicopters, custom bikes, and personal use cars. It also creates wraps for buses, trucks, vans and other Special FX with large spaces for advertising.
GeckoWraps.com has its own in house graphic designers who will work with the companies’ graphic department to come up with new and innovative graphic designs. It discusses the intent of the company, the purpose of the wrap, and then discusses the types of graphics and elements which will go into the Special FX wraps and gives a rough estimate. Then depending on a decision which both sides reach, it will begin the process of wrapping.